John Katzman is the founder and CEO of Noodle. Prior to getting it right, he founded and ran 2U, which is also involved in online learning, and The Princeton Review, which helps students find, get into, and pay for higher ed. Katzman is the co-author of five books, and has served as a director of several for- and non-profits, including Carnegie Learning, Renaissance Learning, the National Association of Independent Schools, the Institute for Citizens & Scholars, and the National Alliance of Public Charter Schools.